Blogging 101

Wednesday, November 12, 2008

Tweet! Tweet! Twitter lands in PR Week

Who knew that everyone knows about Twitter? Before this class I had never heard of it, but now I've begun to notice it everywhere. In a PR Week article "Tweeting Your Way to the Top" it is noted that Twitter is being talked about on CNN and in the Wall Street Journal and the New York Times.

So apparently Twitter isn't as unknown as I thought it was. I've probably been too caught up on Facebook to notice other social media sites. Twitter is being used to launch viral marketing campaigns, to initiate and maintain relationships with reporters,and to create different media opportunities. 

But therein lies my dilemma: how many social media and networking sites to I have to monitor in order to stay on top of everything that is going on in the public relations and other media communications fields? Am I going to turn in to Dwight and be myself in a Second Life? What is Flickr? Do I have to have MySpace and Facebook accounts? I'm already clearly on Blogger and Twitter for class, and Facebook of my own accord. Where does it end?

However, as the PR field and the world in general becomes more technologically savvy, it is even more important to stay on top of this social media and networking trend. So while I may not create a Second Life or join every social media site out there, when CNN, WSJ, and the Times start talking about it, it might be time to take a closer look.

2 comments:

Amanda E said...

I was actually just thinking the same thing! I often find myself on the internet with about eight different tabs open trying to keep up on it all, but there is only so much time to read so much. It probably won't be long before someone comes up with a site that has it all!

Gee said...

I totally agree. We only have so many hours in a day. I used to spend more time on Facebook but now I only use Twitter as tweets will show on FB as well. But believe me companies now hire people just to monitor all these social networking sites. So it could be your full time job. Another social media platform that is gaining ground quickly is Friendfeed, which is designed to be a hub of all online conversations. Mashable is another one.