So PR does matter! It can chance the entire face of a company, if by luck (and yes, sometimes it can take a lot of luck) someone picks up your story!
Tuesday, November 11, 2008
The value of PR
In my last post I questioned the value of PR and I believe I finally found some true evidence of how great an impact a media release can be. The link is to an article about an upcoming show at the theatre I intern at that is on a national website, which is a pretty big deal in the theatre community. Several of the quotes came from the release I wrote for the release, and without the release the show would not have been described at all, because it is a new show and therefore there isn't information available about it.
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1 comment:
Congratulations, Becky! It's great that all your hard work at your internship is paying off. Also, it's encouraging to see that your media release was utilized on the national level.
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